Ermenegildo Zegna: A Rose Reborn

Jul 25, 2014



Milano, July 25, 2014 -- Ermenegildo Zegna, the worldwide leader in luxury menswear, is pleased to announce an international film collaboration with acclaimed film director Park Chan-wook. The movie will feature 3 episodes plus the finale. Each episode will be released online throughout September and October of 2014. The finale will premiere during the closing event of the Shanghai Fashion Week on October 22, 2014. The project is a creative collaboration between Park Chan-wook and Stefano Pilati. It showcases the Italian maison’s new style and fashion forwardness, which caters to The New Leadership Generation.


Entitled “A Rose Reborn”, the film is directed by award winning South Korean director Park Chan-wook (“Oldboy”, “Stoker” among the others), known for his unique storytelling, symbolism and visual sensibility. The script was penned by ParkChan-wook, Japanese script writer Ayako Fujitani (“Ritual”, “The Doors”) and Korean script writer Chung Chung-hoon (“Slow Slow Quick Quick”). The film also features two international celebrities, Asian actor Daniel Wu (“Blood Brothers”, “Overheard”) and British actor Jack Huston (“American Hustle”, “Boardwalk Empire”). Other international collaborators include British composer Clint Mansell (“Black Swan”, “Requiem for a Dream”) and Argentinean cinematographer Natasha Braier (“The Milk of Sorrow”, “The Rover”).

The collaboration between Ermenegildo Zegna and director Park Chan-wook, for whom this film represents his debut in the world of fashion, was suggested by renowned director and producer Luca Guadagnino, head of Frenesy Film, a creative boutique and production company, who recognized the potential synergy between the two and also produced the film. 

After decades of presence in the Asian markets, Ermenegildo Zegna recounts a journey rich in style and values, producing a contemporary document for the new generation of leaders who hope for a better world by looking at the world around them and ultimately at themselves.


Currently in post-production, the much-anticipated trailer will be released on September 9, 2014.

Related Posts

American Hustle
View Feature
American Hustle First-Amendment warrior Larry Flynt on Trump's lies, the wonders of sex, and his one true regret
View Feature
Scosha On a warm summer afternoon, we met with Australian jeweler Scosha Woolridge at her Williamsburg storefront and studio on Grand Street in Williamsburg. Since 2013, she has been meticulously handcrafting her eponymous Brooklyn-based jewelry collection with the help from her husband, Joe,  and team of classically trained artisans.
Mexican Mule: A Spin On A Classic From South of the Border
View Feature
Mexican Mule: A Spin On A Classic From South of the Border The heat is on. Barbeques are on the horizon. Time to take a day off, and pour yourself a cold one. If you’re in the market for a new drink, we recommend a new spin on a classic, a Mexican Mule.  
Back to the Future, Italian-style
View Feature
Back to the Future, Italian-style A coffee-table book with all the right curves.
Devil's Advocate
View Feature
Devil's Advocate   Michael Muller was ten when his father bought him a Minolta Weathermatic, a gaudy, yellow hunk of plastic that was state of the art in underwater photography at the time.
Back to The Journal
Liquid error: Could not find asset snippets/modify_lightbox_snippet.liquid