The Ermenegildo Zegna Couture SS 2015 Fashion Show movie directed by Johan Söderberg is an unconventional cut, a different view on the latest spring-summer show designed by Stefano Pilati.
The starting point was architecture then space came along as a word to objectify it.The inspiration is the result of their interaction translated into the origin of functionality to embody the social structures, the business logics. The silhouettes are more evidently defined in their volumes - the space - and in their graphism - the architecture.
Watch the Spring Summer 2015 runway show.
Stefano Pilati, concept and creative direction
Johan Söderberg, director and editor
AJ Weissbard, lighting designer
James Murphy, music
Eva Tempelman and Max Brun, executive producers
URBAN production, event producer